
Schofield Media invest in brand new functionality
Schofield Media Group is a leading, international business-to-business media company delivering value-rich content throughout North America and Europe. They deliver our content through a variety of mediums including print, online media and in-person events
Selesti have been working with Schofield for over 4 years, and a raft of new features are to be developed across their range of websites.
The new work will cover another look at their design along with improvements to the central content management system Selesti created which controls all 30 Schofield's websites. The front end features which are to be added include a newsletter API facility, video, industry listings, continual professional development modules, space to broadcast webinars, ecommerce functions and readying their content for mobile browsing.
Additional monetisation methods were implemented onto the site with a directory listing for sponsors and healthcare associations. We also advised the best route to market within the Social Media channel.
Significant enhancements are also being made to the event booking areas of all sites, allowing flexible event management, delegate management and a sophisticated ticketing system all being upgraded and developed.
It's a significant new step for their online business, and we're delighted that it cements our relationship with Schofield and their sibling brands for the forseeable future.
The new site Wounds International was launched at a conference in November to a crowd of heath professionals, the site has become a resounding success.
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