Our recent client work has impressed not one, not two, but three panels of judges in the UK and USA, recognising our expertise in eCommerce, Search and revenue generation.
First up, we mark our return to the Digital Entrepreneur Awards in Manchester with a nomination for eCommerce Developer of the Year, thanks to our track record of success and innovative approach to eCommerce development.
Judges were impressed by our balanced approach to eCommerce web builds, where we take a holistic view of a client’s business and ensure it’s not just one pain point, service, or facet of the overall project that leads the way to the detriment of everything else.
Key to our process is to identify how we can help a client improve, for example transforming the way an eCommerce store hooks into the client’s ERP system, streamlining processes and reducing manual work — which is exactly what we did for Funkin Cocktails’ new website.
We’re looking forward to our return to the DEAs to defend our eCommerce Developer of the Year title from last year!
Second, we’ve been nominated for Best Use of Search - B2B, in the UK Search Awards for our stellar work for the British Assessment Bureau.
British Assessment Bureau approached Selesti with the brief of drastically cutting paid search media costs and improving ROI from paid search.
In just 6 months we’ve cut media costs by 50% and dropped cost per conversion by 52%, whilst still growing conversions, resulting in a ROAS increase of over 162%.
At the outset, we identified several areas to radically improve the campaign’s performance. We identified tens-of-thousands of pounds worth of savings among non-converting terms, overhauled retargeting campaigns to take into account buying cycles, upsells and customer offers. Finally, we launched a major restructuring of the account to improve Quality Scores and embarked on a testing plan to drive future growth
Chris Gedge, Paid Search Manager
Finally, we round up our trio of entries with a visit to the Big Apple for The Drum B2B Brave awards, recognising exciting and innovative work in the B2B sector around the globe.
We’ve been once again nominated for our work with the British Assessment Bureau, this time for Best ROI Campaign — a further testament to our approach to PPC and experience with improving the fortunes of previously underperforming paid search campaigns.
Needless to say, we’re very chuffed to be nominated for these three prestigious awards and look forward to attending the three events over the coming weeks and months!
If you’d like us to help your business achieve extraordinary things and elevate your results, get in touch today!