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Selesti Supported Students Win Spirit of Enterprise Award

We are enormously proud to have worked with the Faremate team, a group of 6 students from Thorpe St Andrews, who last week picked up the “Spirit of Enterprise Award” in the Norfolk division final of the Young Enterprise competition.

Their app concept will transform the way people pay for lifts to ensure driver nor passenger are short changed, all whilst saving the environment!

The app tracks the distance travelled by the driver and calculates the amount of fuel each passenger should pay, based on their lift duration. This innovative group also has plans for future phases, including Paypal integration, user profiles to track their activity, and other potential premium features.

With 55% of 18-30 year old wanting to start their own business, although they may know the theory, the event itself is all about teaching young people about what you really need to run a business using first hand experience to improve their resilience, grit and tenacity - something that lessons just can’t teach.

After months of brainstorming ideas, working with mentors from local businesses, promoting the brand and coming up against many stumbling blocks along the way, our finalists faced an Apprentice style grilling and presentation to the audience about why they should win to help the judges make their final decision.

Whilst we eagerly awaited the judges' decision, we enjoyed a fantastic & inspiring talk from Ben Taylor, CEO of Rainbird, a Norwich based company which uses artificial attention to automate knowledge across businesses and Dr Kevan Williams, Senior Lecturer at Norwich Business School.

The finalists ranged from homemade candles, charging phone cases and even socks packaged up as cupcakes! Whilst FareMate didn’t make their way to the next stage of the competition, they did win the Spirit of Enterprise Award, a great achievement, and one which we at Selesti are so pleased to have helped with.

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